Full Privacy Policy

We take the security of your personal information very seriously .

This notice describes the privacy policy of The Academy of Physical Medicine (The Academy).

By visiting The Academy of Physical Medicine website, or becoming a member, you are accepting and consenting to the practices described in this Privacy Notice.

Controllers of Personal Information

Any personal information provided to or gathered by https://academyofphysicalmedicine.co.uk/ is controlled primarily by The Academy of Physical Medicine Limited, Registered Office: 13 Lancaster Street, Higham Ferrers, NN10 8HY, England.

What Personal Information about Members Does The Academy gather?

We use the information you provide us to personalise and continually improve your experience with The Academy. This means that we try to personalise communications and to ensure that you land on relevant pages of our website without the need for additional navigation.

We use the information to communicate with you about offers, products and services, update our records and generally maintain your accounts with us.

If you are a member of our internal staff, or are an external consultant, we may process sufficient data that we can fulfil our contract with you (ie pay you on time).

Here are the types of information we gather.

Information You Give Us:

We receive and store any information you enter on our website or give us in any other way. You can choose not to provide certain information but then you might not be able to take advantage of many of our features. We use the information that you provide for such purposes as responding to your requests, customising future offers for you, improving our Site and communicating with you.

Automatic Information:

We receive and store certain types of information whenever you interact with us. For example, like many websites, we use “cookies” and we obtain certain types of information when your Web browser accesses https://academyofphysicalmedicine.co.uk/. A number of companies offer utilities designed to help you visit websites anonymously. Although we will not be able to provide you with a personalised experience if we cannot recognise you, we want you to be aware that these tools exist.

E-mail Communications:

Our primary means of communication with our members is through email. By joining The Academy, we assume that you are happy for us to contact you in order to inform you about the services you have subscribed to, things like forthcoming CPD and member benefits. This is all intended to either assist you in meeting your CPD needs, your statutory obligations or to help you with business practices and growth. In GDPR terminology, this constitutes “Legitimate Interest”.

Persons who are not members of The Academy must “opt in” by some explicit method before we will communicate with them by email (or other means). By opting in, they are agreeing that we may inform them about the CPD and other services that we provide, all of which are intended to assist them in meeting their statutory obligations or to help them with business practices and growth.

To help us make e-mails more useful and interesting, we often receive a confirmation when you open e-mails from us if your computer supports such capabilities.

If you do not want to receive e-mail or other mail from us, you will always have the opportunity to unsubscribe.

What about Cookies?

Cookies are most often small text files that websites may put on your computer whilst you are browsing. Cookies are used for many different purposes. For example, they can:

• help search engines remember that you want your search results in English;
• help a website remember your preferences so that you don’t need to customise it every time;
• help our website to deliver a better service by showing you the content most relevant to you;
• identify and resolve errors so that the site is improved for everybody;
• analyse how well a website is performing.

The most common function of cookies is to remember bits of information that help make browsing the web easier and more hassle-free for you.
Here is an example of a cookie:


• Name: SomeCookie

• Value: 1234a5b678c9

• Domain: awebsiteaddress.com

• Expires: 13th September 2015

The cookie explained:


• Name = The name of the cookie

• Value = The piece of information that the cookie is created to store

• Domain = The website where the cookie is used

• Expires = The date when the cookie will be deleted from your web browser

All modern browsers have tools to help you delete or block cookies. But it’s important to remember that many websites need cookies in order to function properly. By deleting or blocking cookies, you could also block certain personalised features and you may not be able to take full advantage of some of the website’s features.

To find out how to turn cookies on or off, see how to manage cookies.


Marketing and Analytics

We use Google tracking and advertising products to provide and improve our advertising, including: Remarketing with Google Analytics, Google Display Network Impression Reporting, and Google Analytics Demographics & Interest Reporting.
Google uses Cookies to display APM ads based on our visitors’ past visits to the APM website, other websites and their activity on google.com.

 You can opt out of Google’s use of Cookies by visiting the Google advertising opt-out page.

 We use a variety of other third-party service providers for administration, marketing, legal service, technical services, mail carriers, web hosting, communications with members, and social media. Tasks performed by these third-party providers include:

  • tracking the performance of our websites and products;
  • remarketing to website visitors and customers;
  • tracking to measure performance of advertising and emails;
  • saving and managing email opt-ins and customer information;
  • shopping carts and order forms;
  • scheduling consultations and phone calls;
  • sending email reminders for webinars and other sessions;
  • conducting and managing live webinars;
  • providing help desk and customer service FAQ documentation; and
  • hosting videos on our website.

The name of any such third-party provider which we are using for any of these tasks at any given time may be obtained on request. 

Does The Academy share the Information it receives?

In general, no. Information about our members is an important part of our business and we will never share your details with others without your express permission. We do share the bare minimum of your data to the extent that it is necessary for us to manage your membership or process your payments. This may mean that your data is saved on servers outside the EU.

Notices and Revisions

If you have any concern about privacy at The Academy, please e-mail us a thorough description and we will try to resolve the issue for you. Our business changes constantly and our Privacy Notice and the Terms & Conditions will change also. You should check our website frequently to see recent changes.